R Corpo Consulting Get in touch

Advisory · Global expansion · Consumer brands

Scaling consumer brands
across borders.

R Corpo Consulting is the advisory practice of Robert Rowland — a C-suite operator with 15+ years building, scaling and turning around consumer businesses across fitness, wellness, luxury retail and location-based entertainment, in Europe, the Middle East, APAC and the Americas.

Start a conversation What we do
15+
Years at C-suite
3
Continents launched
1 → 35
Studios scaled, boutique fitness
$2.2M
International licensing contracts, 18 months

What we do

We partner with founders, boards and investors taking consumer ideas global — bringing the operating discipline of a scaled C-suite without the cost of one.

Global expansion & joint ventures

Market entry strategy, partner sourcing, licensing structures, deal negotiation and cross-border operating models for consumer brands.

  • 9 cities launched across 3 continents in 18 months
  • $5M+ international deal pipeline built and managed
  • 9–12 month sales cycles closed at $1–3M per partner deal

Consumer brand scaling

Multi-site rollouts, unit economics, brand positioning and go-to-market — purpose-built for premium and lifestyle consumer categories.

  • 1 to 35 sites across 26 locations, corporate and franchise
  • 55% average revenue growth p.a.; 27% site EBITDA pre-COVID
  • Roll-up across 5 boutique brands; 600+ staff

Operational transformation

Turnarounds, restructuring, KPI and reporting systems, lease and cost optimisation — taking businesses from distressed to durable.

  • 15% site staffing cost reduction ($450k p.a.) at 96% CS
  • 46% HQ cost reduction; month-end cut from 16+ to 7 days
  • 68% YoY net margin improvement in one quarter

Selected experience

CEO
Common Bond — multi-site fitness & wellness
2025 – Present

Acquired the assets of a distressed multi-site fitness business and stood it up on a sustainable operating model. New KPI reporting, CRM and pricing frameworks, lease restructuring, and a redesigned go-to-market — delivering revenue 3.5% ahead of forecast and a 68% YoY net margin improvement.

Global Expansion Director
Da Vinci Genius — immersive art show
2023 – 2025

Designed and ran the international expansion strategy for an award-winning immersive art show — closing deals across 3 continents and 9 cities in the first 18 months, with $2.2M in contracts and a $5M+ pipeline across Europe, MENA, APAC and the Americas.

CEO / COO
Boom Cycle & United Fitness Brands
2010 – 2023

Scaled a single boutique studio into a 35-site group across 5 brands and 600+ staff. Led M&A at an average 0.64x revenue multiple, delivered 55% average annual revenue growth and 27% site EBITDA, and navigated the business through COVID with full team retention.

Corporate Development Director
Sweet & Chilli
2007 – 2010

Led international events and hospitality operations across multiple continents, working with local partners and teams on complex 100+ staff projects.

Start a conversation

If you're scaling a consumer brand across borders, structuring a joint venture, or taking a distressed business back to growth — say hello. Replies usually within two working days.

Prefer email? robert@rowlandcorporation.com